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Build vs Buy? Creating landing pages that dominate SERPs in 2023

2023 has kicked off, and many predict it will be the year of organic marketing.  61% of marketers say their top priority for 2023 is to grow their organic presence online through SEO. According to the same Hubspot survey, just under half of all marketers say that keyword optimisation will be a top priority.  As […]

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How can my eCommerce site rank faster on Google?

At the turn of the century, optimising web pages for search was a fairly simple process; add your keywords to the body copy, heading and URLs, and your page had what it took to compete for the coveted first place on Google search results in a matter of weeks.  Oh, how times have changed.  A […]

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(Recording) Preparing for a cookie-less customer acquisition in 2023 BST

Webinar on demand Preparing for cookie-less customer acquisition in 2023 https://www.youtube.com/watch?v=CNdj7gvbfiQ Google is breaking up with third-party cookies in 2023. But while other enterprise eCommerce marketers nurse a broken heart, a savvy few are quietly crafting customer acquisition strategies that will safeguard their future success in a cookie-less climate. Watch the recording to start building […]

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(Recording) Preparing for a cookie-less customer acquisition in 2023

Webinar on demand Preparing for cookie-less customer acquisition in 2023 https://youtu.be/_6S_TFHMEYk Third-party cookies are drawing to a close in 2023… But while other enterprise eCommerce marketers scramble for the panic button, a savvy few are quietly crafting customer acquisition strategies that will safeguard their future success in a cookie-less climate. What can you do today […]

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Third-party cookies are being replaced by Topics API

What you need to know about the future of cookies You know that almost magical way advertisements seem to follow you around the web for the same products on different websites? Then you’re already familiar with the effects of cookies. But let’s take a deeper dive into what cookies are, how advertisers use third-party cookies, […]

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