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Why no one talks about the long tail anymore

I’m sure you’ve heard it before; “It’s better to be a big fish in a small pond than a small fish in a big pond.”  Nailing search has always been about reaching the right people, not the bigger crowds. So why do so many large online businesses still obsess over ranking for those single, oversaturated […]

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(Recording) Launch 100,000 hyper-relevant pages within 90 days to accelerate your customer acquisition

Stop throwing money at Google! Online ‘go-to-market’ hasn’t changed in 10 years; organic marketing must become a performance channel; and $1 billion in revenue is lost every day on inefficient advertising …because website platforms prevent customer acquisition LUX’s Customer Acquisition Platform is the ultimate bolt-on upgrade that lets you launch 100,000 hyper-relevant landing pages in […]

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Launch 100,000 hyper-relevant pages within 90 days to accelerate your customer acquisition

Stop throwing money at Google! Online ‘go-to-market’ hasn’t changed in 10 years; organic marketing must become a performance channel; and $1 billion in revenue is lost every day on inefficient advertising …because website platforms prevent customer acquisition LUX’s Customer Acquisition Platform is the ultimate bolt-on upgrade that lets you launch 100,000 hyper-relevant landing pages in […]

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Bravissimo

How Bravissimo Increased Position 1 Rankings By 45% In Six Months Client:Bravissimo Industry:Lingerie Specialisation:Online retail Channel:Organic 0 % Pages ranking on page 1 in 6 months 0 % Uplift in non-brand revenue in 6 months 0 % Uplift in non-brand sessions Company Founded in 1995, Bravissimo is a leading supplier of lingerie, swimwear, nightwear, and […]

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Myer

How Myer Boosted Online Revenue By $1.2M+ In 8 months Client:Myer Industry:Online retail Specialisation:Department store Channel:Organic 0 % Increase in non-brand sessions 0 % monthly revenue growth rate since launch in November 0 x Return on investment Company With over 64,890 products on their online store and 60 stores Australia-wide, Myer is one of Australia’s […]

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How Can My eCommerce Site Rank Faster on Google?

At the turn of the century, optimising web pages for search was a fairly simple process; add your keywords to the body copy, heading and URLs, and your page had what it took to compete for the coveted first place on Google search results in a matter of weeks.  Oh, how times have changed.  A […]

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3 Golden Rules of eCommerce – How Top Sites Stack Up

We’re halfway through 2021, and eCommerce sales are on track to equate to 18.1% of global retail sales, reaching $4.9USD trillion by the end of the year. Consumers are living in a world of newfound flexibility with top eCommerce sites offering next-day deliveries, free postage, live chat and payment plans.  One of the most prominent […]

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Why The LUX Customer Acquisition Platform Is Critical to eCommerce

In any business, eCommerce or not, customer acquisition is the fuel that keeps the cogs turning. But growing your online business and gaining new customers consistently takes more than throwing down budget on paid ad campaigns, publishing content and ensuring your metadata is up to scratch. How can a customer acquisition platform help eCommerce businesses […]

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BizCover

How Bizcover Solved B2B Marketing with Personalised Search Experience Client: BizCover Industry:Insurance Specialisation:Business services Channel:Organic search 0 % Increase in new customer leads from search. 0 % Reduction in customer acquisition cost from search. 0 % Increase in conversion rate from search. Company BizCover is a Deloitte Technology Fast 500 company and provider of business insurance. […]

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