How LUX Shopping delivers more revenue while saving click cost

Results of Google Optimise landing page A/B test for Google Shopping

Increase in conversion rate, through more choice of exact matching products.
0 %
Uplift in revenue per click through a combination of conversion rate uplift and click cost savings
0 %
Cost saving through less repeat ad clicks when landing on LUX Smart Pages
0 %

Comparison on average client Shopping Ad performance with LUX Shopping landing page performance:

 

LUX Shopping delivered

  • 47% higher conversion rates than average across all Google Shopping ads
  • 63% higher Revenue per Click than average across all Google Shopping ads

Related Articles